News & Insider Tips

My Home Didn’t Sell! Now What?

My Home Didn’t Sell! Now What?

When it comes to listing their home, most home sellers want three things: 1) to make a lot of money, 2) to put in minimal time and effort, and 3) to sell quickly. But the reality is, selling a home is rarely that simple. And homeowners who try to do it themselves—or...

Top 6 Home Design Trends To Watch in 2023

Top 6 Home Design Trends To Watch in 2023

Over the past few years, many of us have spent extra time at home—and that means we appreciate the personal design touches that make a house cozy and comfortable more than ever. Some of us have adapted our dwellings in new ways, from creating functional home offices...

2023 Real Estate Market Outlook

2023 Real Estate Market Outlook

Last year, one factor drove the real estate market more than any other: rising mortgage rates.  In March 2022, the Federal Reserve began a series of interest rate hikes in an effort to pump the brakes on inflation.1 And while some market sectors have been slow to...

How To Stretch Your Budget in a Season of Inflation

How To Stretch Your Budget in a Season of Inflation

You don't have to break the bank to celebrate the holidays in style—even in this season of inflation. Prices may be higher on everything from food to gifts to decorations, but there are still plenty of opportunities to eke out extra savings. For example, according to...

Alta Realty Group Christmas Holiday Party

JOIN US FOR OURHoliday PartyTuesday, December 13, 2022When & WhereDateLorem ipsum dolor sit amet, consectetur adipiscing elit. Donec sed finibus nisi, sed dictum eros.August 12, 2023TimeEtiam tincidunt ligula ut hendrerit semper. Quisque luctus lectus non turpis...

7 Tips to Maximize Your Home’s Sale Price

7 Tips to Maximize Your Home’s Sale Price

Over the past few years, a real estate buying frenzy bid up home prices to eye-popping amounts. However, as mortgage rates have risen, buyer demand has cooled. 1 Consequently, home sellers who enter the market today may need to reset their expectations. The reality...

8 Strategies to Secure a Lower Mortgage Rate

8 Strategies to Secure a Lower Mortgage Rate

Mortgage rates have been on a roller coaster ride this year, rising and falling amid inflationary pressures and economic uncertainty. And even the experts are divided when it comes to predicting where rates are headed next.1 This climate has been unsettling for some...

10 Pro Tips for a Smooth Home Move

10 Pro Tips for a Smooth Home Move

The process of buying a new home can be both exhilarating and exhausting. But the journey doesn’t stop when you close on your property. On the contrary, you still have quite a bit to do before you can begin the process of settling into your new place. Fortunately, you...

8 Popular Home Design Features for 2022

8 Popular Home Design Features for 2022

There’s a lot to consider when selling your home, from the market and appraisals to where you’ll go next. Don’t forget, however, that design is also a key factor. It’s often one of the first things buyers notice when they walk into a home, and it’s also a detail that...

20 Unique Home Gifts for Every Person on Your List

20 Unique Home Gifts for Every Person on Your List

20 Unique Home Gifts for Every Person on Your List Every year, it seems the holidays sneak up on us—and every year, that brings with it the dreaded last-minute gift panic. Finding a present that hits all the right notes can be surprisingly stressful, even when it...

Could Rising Home Prices Impact Your Net Worth

Could Rising Home Prices Impact Your Net Worth

Could Rising Home Prices Impact Your Net Worth? Learn how to determine your current net worth and how an investment in real estate can help improve your bottom line. Among its many impacts, COVID-19 has had a pronounced effect on the housing market. Low home inventory...

Finding a New Home for Your Next Stage of Life

Finding a New Home for Your Next Stage of Life

Imagine the first place you lived as a young adult. Now imagine trying to fit your life today into that space. Not pretty, right? For most of us, our housing needs are cyclical.1 A newly independent adult can find freedom and flexibility in even a tiny apartment. That...

Can I Buy or Sell a Home Without a Real Estate Agent?

Can I Buy or Sell a Home Without a Real Estate Agent?

Today’s real estate market is one of the fastest-moving in recent memory. With record-low inventory in many market segments, we’re seeing multiple offers—and sometimes even bidding wars—for homes in the most sought-after neighborhoods. This has led some sellers to...

Is the Real Estate Market Going to Crash?

Is the Real Estate Market Going to Crash?

 While many areas of the economy have contracted, the housing market has stayed remarkably strong. But can the good news last? When COVID-related shutdowns began in March, real estate brokers and clients scrambled to respond to the shift. Record-low interest rates...

5 Inspiring Home Design and Remodeling Trends for 2021

5 Inspiring Home Design and Remodeling Trends for 2021

5 Inspiring Home Design and Remodeling Trends for 2021 We’ve all spent a lot more time at home over the past year. And for many of us, our homes have become our office, our classroom, our gym—and most importantly, our safe haven during times of uncertainty. So it’s no...

Move-Up vs. Second Home: Which One Is Right For You?

Move-Up vs. Second Home: Which One Is Right For You?

The pandemic has changed the way many of us live, work, and attend school—and those changes have impacted our priorities when it comes to choosing a home. According to a recent survey by The Harris Poll, 75% of respondents who have begun working remotely would like to...

Add Value To Your Home With These 9 DIY Improvements

Add Value To Your Home With These 9 DIY Improvements

Add Value To Your Home With These 9 DIY Improvements Whether you’re prepping your house to go on the market or looking for ways to maximize its long-term appreciation, these nine home improvement projects are great ways to add function, beauty, and real value to your...

Is Now a Good Time to Buy or Sell Real Estate?

Is Now a Good Time to Buy or Sell Real Estate?

Traditionally, spring is one of the busiest times of the year for real estate. However, the coronavirus outbreak—and subsequent stay-at-home orders—led many buyers and sellers to put their moving plans on hold. In April, new listings fell nearly 45%, and sales volume...

Top 5 Home Design Trends for a New Decade

Top 5 Home Design Trends for a New Decade

Whether you’re planning a simple refresh or a full-scale renovation, it’s important to stay up-to-date on the latest trends in home design. Sellers who make tasteful updates can generate increased buyer interest and, in some cases, a premium selling price. And buyers...

Take Advantage of Your Home Equity

Take Advantage of Your Home Equity

Take Advantage of Your Home Equity: A Homeowner’s Guide Homeownership offers many advantages over renting, including a stable living environment, predictable monthly payments, and the freedom to make modifications. Neighborhoods with high rates of homeownership have...

2020 Outlook: Real Estate Market Forecast

2020 Outlook: Real Estate Market Forecast

We’re in the midst of the longest economic expansion in U.S. history, and economists think there’s still room to grow. A recent survey by the National Association for Business Economics found that experts believe the U.S. economy will remain positive throughout 2020.1...

National Snapshot: How’s the Real Estate Market?

National Snapshot: How’s the Real Estate Market?

The U.S. unemployment rate is at a 50-year low, and consumer confidence remains high. In fact, the University of Michigan’s latest Surveys of Consumers found that Americans have their most positive personal finance outlook since 2003.1 However, if you follow national...

What’s Your Home Actually Worth?

What’s Your Home Actually Worth?

Discover What Buyers Will Pay in Today’s Market It’s easy to look up how much money you have in your savings account or the real-time value of your stock investments. But determining the dollar value of a home is trickier. As a seller, knowing your home’s worth helps...

Top 8 Home Design and Remodeling Trends for 2019

Top 8 Home Design and Remodeling Trends for 2019

If you’re a current homeowner, or in the market to buy, you’re probably curious about the latest trends in home design. Sellers who make strategic updates before listing a property can generate increased interest from buyers and, in some cases, a premium selling...

What’s Ahead for Real Estate in 2019?

What’s Ahead for Real Estate in 2019?

As we begin another year, everyone wants to know: “Where is the housing market headed in 2019?” It’s not only buyers, sellers, and homeowners who are impacted. The real estate market plays an integral role in the overall U.S. economy.  Fortunately, key indicators...

Alta Realty Group Welcomes Pamela Evans to the Team

We are excited to welcome Pamela Evans of Newport Beach to the Orange County Alta Realty Group Team. Pamela brings with her years of experience in residential and multi family real estate sales. A licensee since '94, she is a consummate professional and knows the...

Top 12 Apps for Homeowners and Renters

Top 12 Apps for Homeowners and Renters

More than 77 percent of people own a smartphone.1 The average person checks their smartphone 46 times a day, with people under the age of 24 checking it an average of 74 times a day.1 We check it while we’re waiting in line and during our leisure time, whether we’re...

Real Home Value Calculator | Alta Realty Group CA

Real Home Value Calculator | Alta Realty Group CA

Understanding a home’s true market value is about more than pictures, software assessments and price-per-square-foot. Whether you’re a current homeowner thinking of selling or are house-hunting, it’s crucial you understand what factors affect home valuation. By...

Press Release | ARG Opcity Partnership

Press Release | ARG Opcity Partnership

Alta Realty Group’s management team is excited to announce a new strategic partnership with real estate technology startup Opcity. This relationship further strengthens ARG’s commitment to deliver leading tech based solutions to our agents, while working with the...

What’s Your Home Buying Power?

What’s Your Home Buying Power?

If you’re in the market for a new home or investment property, one of the first questions you’ll probably ask is, “What can we afford?” Many buyers become so caught up in how much they can afford that they don’t realize their total buying power—that is, the total...

Make your home a model

Make your home a model

Want your house to look like a model home? Follow these simple steps to improve the appeal of your home to buyers. Quartz Countertops- Although granite countertops have become the standard these days, recent data suggests that buyers prefer quartz countertops. More...

Top 5 Home Design Trends of 2017

Top 5 Home Design Trends of 2017

The current trends are all about utilizing rich color, maximizing texture and creating comfortable interiors you can’t wait to relax in. Use these trends to get inspired to makeover your home’s interiors and create spaces you love that also appeal to your personal...

Alta Realty Group Welcomes Michelle Gorden

Alta Realty Group CA is proud to welcome Michelle Gorden of Long Beach to the team! Michelle started out her real estate career on her family's team where she quickly learned the ropes! She has since broken away on her own and has established herself as a top notch...

A Beginner’s Guide to Real Estate Investing

A Beginner’s Guide to Real Estate Investing

Despite the grim economic outlook for some industries, one sector is gaining viability -- real estate. According to the 2016 Emerging Trends in Real Estate, which was released by the Urban Land Institute earlier this year, trends such as “18-hour cities” and...

Alta agent Rich Szerman helps save a family’s home

Alta Realty Group's Rich Szerman was featured in the News this week as he helped a local homeowner keep their home! Watch the video and click on the link to see the full story as featured on KHTS AM 1220 News. Click here to read the full story. We are proud of the...

How to Amp Up The Resale Value of Your Home

How to Amp Up The Resale Value of Your Home

Whether you're putting your home on the market this year or in the next five years, it is a smart decision to start building your home's resale value now. Here are some ways to create a comfortable home while making it easier to put more money into your bank account...

Should You Buy a New or Existing Home?

Should You Buy a New or Existing Home?

Maybe your dream home has the intricate details that you usually find only in older construction - wainscoting and crown molding in the interior, the front porch with a swing, an older tree shading the back yard, and the white picket fence. Or maybe your dream home...

Sneak peak at the new Alta Corporate Office

Sneak peak at the new Alta Corporate Office

We are about a week away from opening the new Alta Realty Group CA, Inc. Corporate Headquarters in Newport Beach! The new office is centrally located off of Newport Boulevard at Via Lido, offering our agents a great place to meet with local Newport Beach clients. This...

5 Reasons to Sell Before the Selling Season Picks Up

5 Reasons to Sell Before the Selling Season Picks Up

A common thought in real estate is never list your home in the winter offseason. Perpetuated by industry experts, agents and repeat sellers alike, this saying encourages many would-be sellers to wait until the spring peak to list their homes. However, studies show...

The New ARG Santa Clarita Office

The New ARG Santa Clarita Office

Renovations are nearly complete to the new Alta Realty Group office in northern Los Angeles County. The office is located at 27451 Tourney Rd #140 in Valencia. “The entire team here in the Santa Clarita Valley is very excited to be joining such an innovative and...

Top Homeowner Tax Deductions

Top Homeowner Tax Deductions

Top Homeowner Tax Deductions That Decrease Your Tax Burden You can't avoid paying taxes, and we all need to pay our fair share. However, paying your fair share shouldn't place an unjust burden on you. As a homeowner, your tax burden is doubled because you pay both...

Welcome Team Szerman to the ARG Family

Welcome Team Szerman to the ARG Family

It is our honor to announce the addition of Team Szerman to the Alta Realty Group family of Realtors! Rich Szerman and his team have joined Alta Realty Group to provide Real Estate services in the Santa Clarita, CA area. His team includes his wife Jane Szerman,...

Get a Home Inspection to Save Money

Get a Home Inspection to Save Money

Don’t Get Burned – Get a Home Inspection to Save Money on Your Next Purchase Okay, you made one of the most important decisions in your life: you’re buying a home! You found your ideal home. It’s in your desired neighborhood, close to everything you love, you dig its...

Real Estate 2017: What to Expect

Real Estate 2017: What to Expect

Real Estate 2017: What to Expect One of the most common questions we get at this time of year is, “What’s going on in the market?” It’s not just potential buyers and sellers who are curious; homeowners always want reassurance their home’s value is going up. The good...

7 Expert Home Buying Tips from Real Estate Insiders

7 Expert Home Buying Tips from Real Estate Insiders

How to Buy a Home: 7 Tips and Tricks from Real Estate Insiders No matter if you’re in a buyer’s or seller’s market, there are a few critical steps you can take to make a smarter purchase. Since buying a home is likely the biggest single investment you will ever make,...

The Home Equity Playbook

The Home Equity Playbook

What is Home Equity? Home equity seems to be a very simple calculation — the total amount of mortgages owed subtracted from the current market value of a home. Here is a simple example: Current Home Market Value  $325,000 Existing Mortgage...

8 scams to watch out for this holiday season

What out for these 8 scams this holiday season The holidays are a happy time for celebrating with family, friends, and co-workers. Unfortunately, this time of year can also be turned sour by a wide variety of clever frauds, unauthorized debit and credit card...

How to use open houses to Build a Market Presence

How to use open houses to Build a Market Presence Garry developed a new Open House strategy that can help ANY agent break into ANY market... even if you don't have any listings! Join our friends at the Paperless Pipeline for this very informative discussion on using...

See how Josh will sell 450 homes this year

We catch Josh and his team setting appointments live!   He gives us a tour of his office and introduces us to his marketing and administrative team. Learn how they are going to close 450 sales this year and manage 70 to 100 listings at any given time, by providing...

Alta Realty Group Welcomes Keith and Anda Powers

Alta Realty Group is excited to announce that Keith and Anda Powers have joined our Orange County team! The husband and wife duo come to us with years of experience in the vacation rental home sales market of Anaheim. They now shift their focus to the hot vacation...

Turn Facebook into a Lead Machine for Real Estate

Turn Facebook into a Lead Machine for Real Estate

Join us Thursday Oct 6th, 2016 for an informative webinar with our friends at Paperless Agent. Click here to join So when you register for the webinar right now, you'll get an instant download copy of their coveted "What's My Home Worth?" Ad Campaign Checklist! This...

Alta Realty Group welcomes Lorissa Bergamin

Alta Realty Group is excited to welcome Lorissa Bergamin to the ARG Northern California Team! Having been raised in San Lorenzo, Lorissa has established roots in the East Bay. She has been a licensed realtor for approximately 2 years and is very excited to grow her...

Alta Realty Group Welcomes Jillian Dowler

Jillian Dowler- Welcome to the ARG Team! Alta Realty Group is proud to welcome Jillian Dowler to the ARG Northern California team! A licensed Realtor for over 30 years, Jillian joins us from Keller Williams. She is a driven and dedicated professional that knows what...

Great Facebook Advertising Techniques that Get Leads

Great Facebook Advertising Techniques that Get Leads

Click here for another great installment of the series- "Keeping it Real" brought to you by our friends at Real Geeks. This training will demonstrate the techniques that are working right now on Facebook to get quality leads. In this video, you will learn how Kris...

What to do with those listings that won’t sell

Join our friends Chris and Gary on a live training tomorrow Thursday July 21st! Click here to register for the training! During this Free Webinar You Will Learn: How to get on the first page of Google Search and impress people who find you online How to improve your...

Low Cost Lead Generation for Real Estate Agents

Low Cost Lead Generation Activities for Real Estate Agents Click Here to see the Training! Watch this great breakdown of how you can do low cost, extremely targeted Facebook ads to get Real Estate buyer and seller leads. This video is provided by our friends at the...

72 Leads & 13 Listings Taken from 1 Email

72 Leads & 13 Listings Taken from 1 Email

Meet Realtor, Bart Vickrey! Bart works 4 days a week and sells 250 homes a year. He shares how he gets 11.5 times NET ROI (not gross) from internet leads. He also shares how he got 72 leads and 13 listings from one email. During this LIVE Google Hangout OnAir event...

Grow Facebook Page Engagement With This Easy Trick

There is a way to organically grow engagement on your Facebook page. There is an easy trick to getting real comments and likes from interested people on your facebook page posts. There is no cost in doing this and you'll get the benefits of true engagement. The method...

Converting more Zillow Leads

    Join us our friends at Real Geeks on the next Keeping it Real “Converting More Zillow Leads & Higher ROI”. Austin real estate agent Mark Martin is going to share how he is getting 8.5X ROI working Zillow Leads. They have generated 35 transactions...

Why Your Facebook Marketing Fails YOU

Click the link below to join our friends at Paperless Pipeline for a riveting webinar on Facebook advertising for Real Estate Agents! The webinar is live now! 9am PST Link: http://app.webinarjam.net/r/1/0/live/10510/e0fa84ce61/0/34506894